MIAORAN Studio x Dr. Martens
Production artist
MIAORAN is a contemporary fashion brand founded by designer Miao Ran in 2016. The label blends Italian and Chinese influences, focusing on artisanal craftsmanship and modern design. The brand’s unique aesthetic has garnered attention in the fashion industry, with notable support from figures like Giorgio Armani, who backed the brand's Spring/Summer 2017 fashion show at Armani Teatro.
Who are U? - FW18 collection
During Milan Fashion Week, I collaborated with the designer and Dr. Martens for the Fall/Winter show, creating custom hand-painted shoes featuring the collection’s title, Who Are U?. Additionally, I developed a series of illustrations documenting the collection’s evolution by assisting in the models casting and in the backstage of the show. These assets were used for press coverage and to promote the show on MIAORAN Studio’s social media, aligning with the collection’s central theme—an idealistic wanderer in search of identity.
Handmade illustrations
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Social media content
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Handmade illustrations • Social media content •
Custom handmade shoes
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Handmade illustrations
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Custom handmade shoes • Handmade illustrations •
Preparation for SS18 collection
To promote the Spring/Summer collection, I collaborated with MIAORAN in creating a series of curtains featuring eccentric, hand-drawn illustrations inspired by his team's daily life in the studio. The curtains were ultimately used to enclose the collection at White, an international showroom space for fashion brands during Milan Fashion Week.
