Campo d’Oro

Graphic design - Illustrations

Campo d'Oro has been producing premium Sicilian preserves and food specialties for over 36 years. Based in Sciacca, in the heart of Sicily, it is dedicated to using fresh, locally sourced ingredients processed without additives. Committed to quality and sustainability, Campo d’Oro meets international standards, bringing authentic Sicilian flavors to the world.

True taste of Sicily

For the client, I created and developed the company catalog, showcasing the brand's wide variety of premium products while emphasizing its deep-rooted connection to Sicilian culinary tradition. For the cover, I hand-illustrated the Sicilian cart (Carretto Siciliano), one of the island's most iconic symbols. These wooden carts, historically used for transporting goods and adorned with intricate carvings and vibrant paintings, are now celebrated as treasured works of artisanal art. By illustrating this symbol, I sought to elevate Campo d’Oro’s identity, matching the vivid tradition of its region with a bold, unconventional layout. This approach not only celebrated the brand’s heritage but also highlighted its vision and ongoing commitment to innovation.

Vector illustrations

Art direction

Catalog desing

Vector illustrations • Art direction • Catalog desing •

Categories illustrations

Catalog design

Categories illustrations • Catalog design •

Packaging design

In addition to the catalog and complementing the work, I refined the packaging design for the various Campo d’Oro products. The silhouettes in the sections above were designed to align with the top-down view of the ingredients on the product labels, while also highlighting the macro categories within the catalog.

Graphic design

Art direction

Graphic design • Art direction •

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